Instagram may have lost 25% of daily users after terms of service debacle

Instagram may have lost 25% of daily users after terms of service debacle

Instagram may have lost 25% of daily users after terms of service debacle

 Instagram may have lost about 25 percent of its daily active users since people started revolting over a questionable terms of service change, according to tracking from AppData.

On Dec. 17, Instagram changed its terms of service to make way for advertising, but it wrote it in a way that users interpreted as a plan to sell their photos. Naturally, users were upset, and many even threatened to quit using to photo service. Instagram co-founder Kevin Systrom quickly retracted the changes, saying, “It is not our intention to sell your photos.”

The Facebook-owned photo-sharing service, which is one of the most popular apps across mobile devices, dropped from 16.4 million daily users the week the terms of service changes debuted to 12.4 million users this week, according to AppData’s metrics. It’s worth noting that AppData only measures Instagram use of people who have connected their Instagram account with Facebook. While that’s still a fair amount of users being tracked, it certainly doesn’t measure all Instagram activity.

“[We are] pretty sure the decline in Instagram users was due to the terms of service announcement,” AppData told The New York Post.

Instagram denies that a decline in users has actually happened. “This data is inaccurate,” Instagram said in a widely circulated statement. “We continue to see strong and steady growth in both registered and active users of Instagram.”

Both Quartz and The Next Web also argue that the report is bogus, but it’s hard to say that AppData is completely off. Instagram uploads hit an all-time high on Thanksgiving this year, so it’s weird that the service wouldn’t have experienced similar bump in uploads during Christmas. It’s also weird that Instagram would have experienced a decline in usage on Christmas, too.

One other reason to potentially take AppData’s info with a grain of salt: Weekly active users and monthly active users continue to rise for Instagram. AppData’s latest monthly active user count for Instagram sits at 43.6 million users, while the weekly active users number sit at 29.4 million.

Notably, prolific Instagram user Kim Kardashian (pictured), who has 5.8 million followers, has not posted a photo of herself on the service since the privacy debacle. Her reaction could indicate that celebs may be questioning their Instagram use and are becoming less willing to post pictures of themselves as well.

Instagram was acquired by Facebook earlier this year in a deal worth $715 million. Facebook’s stock is currently down 2.5 percent, which is likely due to the Instagram news as well as uncertainly over the “fiscal cliff.”

Kim Kardashian via Instagram

Younis, Jamshed fifties steady Pakistan

Nasir Jamshed's grinding second ODI hundred gave Pakistan first honours in the three-match series.

Nasir Jamshed’s grinding second ODI hundred gave Pakistan first honours in the three-match series.

CHENNAI: Opener Nasir Jamshed’s dogged century overshadowed MS Dhoni’s retaliatory brilliance in a six-wicket win for Pakistan over India in the first ODI at Chepauk on an overcast Sunday.  The Indian captain’s fighting 113 not out had pulled India up from a precarious 29/5 to set a respectable 227 target after they were sent in by Misbah ul Haq, but Pakistan’s batting line up proved up to the chase. Jamshed (101*) and Younis Khan (58) tided over the loss of two early wickets and a series of fortunate events ensured the target was overhauled with 11 balls to spare. Left-arm fast bowler Junaid Khan had earlier brought India to their knees with his four-wicket haul in the morning. 


If Pakistan’s trump card was their pace, India’s undoing was their reliance on pie-chuckers performing the crucial role of a fifth bowler. The visitors were rocked by debutant Bhuvaneshwar Kumar’s strikes – including the dangerous Mohammad Hafeez on the first ball of the pursuit – but the slower bowlers surrendered the initiative by giving away 77 in ten overs. It was a patchy chase by the neighbours. Jamshed was handed two reprieves – a poor decision and a dropped catch by Yuvraj Singh – and Shoaib Malik was caught behind off R. Ashwin’s no ball. Malik survived again whenVirender Sehwag at mid wicket lost his skier in the lights, and in the end Pakistan staggered into the series lead. Virat Kohli, who twisted his ankle and slipped while bowling, was taken off the field late in Pakistan’s innings. 

Chennai boys to the fore

It was a Chennai Super Kings get together after India’s top half had fallen to the deadly left arm pace of Junaid and Irfan. Dhoni initiated the first installment of damage control with Suresh Raina (43) and completed what he’d begun through dizzying acceleration in the later stages in the company of R. Ashwin (31). The two alliances gained 198 runs – 73 and a record 125 – and were starkly contrasting. The first was a crawl to safety as off-spinners Saeed Ajmal and Hafeez came on and gave nothing away. The second was a tearaway sprint towards a competitive total as a tired Dhoni went for his shots. The feature century too comprised contrasting sections. The first fifty came off 86 balls, while the second took just 39, and by the end of his unbeaten, seventh ODI hundred Dhoni looked as drained as basin with the stopper out. But his tiredness and cramps had had an invigorating effect and his recourse to big shots ensured 81 runs in the last 10 overs, 52 in the last five.

Junaid scythes through

India would have settled for far less when on an overcast morning and a moist pitch Junaid and Irfan clean bowled four of the top five. There was instant drama when play began an hour late.  Virender Sehwag didn’t move his feet and lost his off stump; fellow opener Gautam Gambhir drove futilely as the ball rattled into the furniture; Virat Kohli was castled by just the perfect amount of inswing; whileYuvraj Singh was done in by a beauty that whizzed through him before he could get the bat down.  Rohit Sharma was the fifth batsman down when he was taken superbly by a diving Hafeez at third slip. The team may well have folded within 100 had it not been for the CSK trio.  The India captain was dropped by Misbah at midwicket when he was on 16 and the reprieve made him even more watchful. A long, quiet phase was endured before Hafeez – who had given virtually nothing away – skidded one through Raina on the second ball of the batting Powerplay. With India now six down for 102, Pakistan would have hoped for a quick, decisive end. 

Dhoni turns it on

But Ashwin supported his leader ably, allowing the senior batsman to cut loose as the fag end neared. Dhoni smashed a free hit off Irfan for the first six of the innings over long on and then carted Ajmal out of the park. The penultimate over, bowled by the hulking left arm fast bowler, was broken open with successive fours followed by a cover driven six – a shot that gave Dhoni his century in 118 balls. The Jharkhand batsman also crossed 7,000 ODI runs in the match, becoming the seventh Indian to the landmark. 

Dream debut, again

After a rocking Twenty20 debut last week, Bhuvaneshwar claimed a wicket on his first ODI delivery when he swung one into the dangerous Hafeez. Pakistan had crawled to 21 after the Powerplay before Kumar jolted them again – No.3 Azhar Ali (9) dragging one outside off to Rohit at midwicket.  The young Uttar Pradesh bowler swung the ball both ways and conceded just five in his first five overs. Then commenced the 122-run act by Younis and Jamshed, who played out the pace battery and accelerated when the part-timers came on. 

Yuvraj spills it

Yuvraj went for boundaries, and the batsmen each picked sixes of Suresh Raina as the 100 partnership came up. It took Dinda’s reintroduction and a good catch by Ashwin to get the breakthrough. Younis hit an attempted yorker to mid-wicket where Ashwin scooped the ball off the ground – a verdict arrived at after some consultation with the third umpire. Dinda could have had another in his next, but Yuvraj dropped a straightforward chance of Jamshed – then on 68 –  at point. Although Misbah was out bowled by an Ishant slower ball with over 50 still needed, Malik made the best of his chances and stayed with Jamshed to the end.